My clients are large multi-national corporations and smaller SME businesses including:
Sony, Isuzu Truck, APMG, Dickies Workwear, Saville AV, CASME, Circdata, Computer 2000, Girotech, Infacom, NEC, SMART Technologies, Steljes, Techdata
Case Study: APMG International
Brief: APMG International is an examinations board for business qualifications including ITIL and Prince2 project management certification. APMG wanted to listen to the conversations already taking place and engage with the project management community and candidates taking the exams.
Launch campaign and progress: We launch a blog for APMG on the subject of learning trends for professional managers offering news, interviews and updates on their qualifications. We also set up and manage the Twitter campaign. During the first month APMG announced the purchase of the ISO / IEC20000 qualification, with the use of social media we launched the news to the community and answered their responses. We also supported the launch of the Obashi qualification which generated a lot of interest. In a very short time APMG has had over 600 visitors to the blog and over 160 followers on its Twitter page.